About us.
Who we are.
At Fertility Consultancy, our foundation is built on extensive experience within the fertility sector and a desire to bridge the gap between business and organisational development—anchored by a deep understanding of the medical aspects of fertility and assisted reproductive technologies (ART).
We identified a strong need for professional, specialised consultancy services tailored to fertility clinics, companies, and professionals working within ART—whether in treatments, products, or other service areas.
Our vision is to become the world’s leading fertility consultancy and the preferred partner for fertility professionals, supporting them in delivering successful outcomes for individuals and couples seeking help to build families.
We aim to achieve this by cultivating a global network of expert consultants and working in close partnership with our clients to deliver the highest quality solutions—leveraging the best available knowledge, products, and services in the field.
Driven by Passion & Purpose.
My name is Peter Reeslev, and I founded Fertility Consultancy in 2022, following more than a decade of leadership within the fertility sector. My career has included roles such as:
- Group CEO of Cryos International – the world’s largest sperm and egg bank
- Interim CEO of Livio – a leading fertility clinic network in the Nordic region part of IVIRMA
- Co-founder of All-about-fertility.com
- Board Leader at the NGO Fertility Care (fertilitycare.dk)
- Corporate Advisory Board Member at the International Federation of Fertility Societies (IFFS)
I’m deeply committed to offering professional, value-driven dialogue and consultancy services of the highest quality and ethical standards. My mission is to partner with fertility professionals, clinics, and companies to develop effective, forward-thinking solutions that ultimately support people on their journey to parenthood.
Our Vision
To establish Fertility Consultancy as a leading global provider of research, knowledge, and advisory services to fertility professionals—contributing to better outcomes for the individuals and families they serve.
Let’s Connect
If you have a project, idea, or simply wish to explore how we might collaborate, don’t hesitate to reach out. I look forward to hearing from you.
Selected Achievements
Strategic leadership: Vision, mission, and value definition
International market entry and expansion
Founding and scaling fertility clinics and laboratories
Organisational development and professionalisation
Successful turnarounds and greenfield startups (labs, sperm/egg banks)
Media spokesperson with 100+ interviews (TV, radio, print, digital)
Oversight of ISO certification, GDPR, and legal compliance
Digital transformation and e-commerce project leadership
Formation of boards and scientific advisory committees
Conference facilitation and industry speaking engagements
Testimonials
Zamip Patel Owner Southeast Male Infertility, Urology/Andrology Assistant Professor UCF school of medicine/Medical Consultant
I can honestly say that Peter is one of the most dedicated, intelligent, and personable professionals I have had the pleasure to work with. He is willing to collaborate meaningfully, and work in what he feels is in the best interest of the company, above even his own personal interests. I believe he is a true asset to any organization that would have him. In a world that is dominated by MD's and PhD's he was able to catch on to concepts quickly and meaningfully to turn these concepts into business solutions, as well as identify pitfalls that would otherwise sink an organization through litigation. I recommend him strongly.
Peter is visionary, challenging and incredibly ambitious - both for himself, his colleagues and for the entire organization. This ambition level combined with an unpretentious approach to value creation created a high-performance culture in Cryos, which was orchestrated by him. Peter has an eminent focus on creating value while respecting people and the ongoing operation of the company.
Let’s work together
“I feel passionately about providing professional sparring and value adding services of the highest quality to develop the best solutions as a partner to fertility professionals, clinics and companies”
Peter Reeslev
Founder & CEO